Claire's Picks
Discover what Claire's wearing this season
Hand-picked fashion finds across every category
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Everything from everyday basics to show-stopping occasion wear, all in one place.
Accessories
The right accessory can rescue an outfit or elevate one that was already working. We approach accessories the way we approach everything else here: ruthlessly. If it doesn't earn its place it doesn't make the cut. What you'll find in this section are the bags, belts, scarves, and jewellery that actually get worn rather than sitting in a drawer being admired and forgotten. Some are investment pieces. Some are brilliant finds at prices that make no sense for how good they look. All of them are worth your attention.
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Activewear
We spend a lot of time in activewear. More than we probably admit in polite company. And we've learned the hard way that cheap activewear is a false economy because it pills, it goes see through, it loses its shape and then you're back to square one. The stuff we've picked here is the kind that actually performs. Squat proof where it needs to be, supportive without being restrictive, and good enough looking that you don't need to immediately change the second you leave the gym. Some of it you can genuinely wear all day without it looking like you've given up.
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Coats & Jackets
An outerwear piece is a serious decision. You'll wear it over everything, you'll be photographed in it constantly, and if you get it wrong it will undermine every good outfit underneath. We've put real thought into this section because the stakes are higher here than almost anywhere else. Structured coats that earn the investment, leather jackets worth the splurge, lighter options that actually work for the transitional months when the weather refuses to commit. These are the pieces that go over everything and make everything look better.
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Dresses
A dress is the easiest outfit in existence. One decision and you're done. The difficulty is finding the ones that are actually worth owning rather than ones that look promising on a hanger and disappoint in real life. We've pulled together the cuts and prints and fabrics that consistently deliver. Occasion dresses for when you need to make an effort, everyday options for when you don't, and the ones that somehow manage to work for both. This is the section to bookmark and come back to regularly because it gets updated as new pieces worth your attention come through.
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Footwear
Shoes have the ability to completely change the read of an outfit and we take that seriously. The wrong shoe with the right dress is still the wrong outfit. We've edited this section by thinking about what actually works rather than what simply looks good in a product shot. Heel height, sole comfort, how the toe box fits after an hour of wear. These things matter. What you'll find here are the boots, heels, flats, and sandals that hold up in real life as well as they look in pictures.
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Lingerie
Lingerie that fits properly and feels good is not a small thing. It affects how everything else sits on your body and, honestly, how you feel in general. We don't treat this section as an afterthought. You'll find sets that are beautiful without being impractical, everyday pieces that have a point of difference, and options across a genuine range of sizes rather than the usual narrow edit. Comfort and aesthetics are not mutually exclusive and the picks here prove that.
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Skirts
Skirts have had an excellent few years and show no signs of slowing down. The category covers more ground than people give it credit for. Mini, midi, maxi. Bias cut, pleated, A-line, wrap. Each one creates a completely different silhouette and suits a completely different occasion. We've done the work of finding the ones that photograph well and hold their shape through a full day rather than collapsing into something shapeless by lunchtime. Whether you're rebuilding your wardrobe around skirts or just looking for one really good one, start here.
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Tops
The top is where most outfits are won or lost. It's what sits closest to your face, it's what people notice first, and it's the easiest place to either get it very right or very wrong. We've edited this section carefully because the category is enormous and most of it isn't worth your time. What's here are the cuts that work, the fabrics that justify the price, and the prints and colours that are genuinely worth adding. Pair them with the trousers section and you're most of the way to a wardrobe that actually functions.
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Trousers
A great pair of trousers is genuinely transformative in a way that nothing else in your wardrobe quite matches. Get the fit right and everything changes. The proportions, the polish, the whole feeling of an outfit. We've pulled together wide legs and straight cuts, tailored options and relaxed ones, because the category deserves proper coverage. These aren't filler pieces. A trouser you reach for constantly because the waistband sits perfectly and the length is exactly right is one of the best things you can own.
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